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The company in July 2010 announced that its net income rose by 33 percent for the second quarter, and total revenue was 58 percent more than last years figures. According to the Wall Street Journal for the second quarter of 2010, HTC made a profit of $ 268 million. The rise in the profit of HTC is a reflection of the success of Google because analysts believe that it is Android phones that are driving the company's growth. The wide acceptance HTC's Google Android powered phones like Evo 4G, the Droid Incredible, the Google Nexus One, and T-Mobile-My Touch 3 are helping to position HTC as a leading smartphone manufacturer.

A pointer to the rapid growth of Google's Android could be distinguished from the fact that Comscore reported on July 8 2010 that Google's Android platform height by 44 percent from February to May. According to Comscore in the three three-month time frame from December to February, Android had a mean market share of about 9 percent of smartphone's in the United States. However, in the following three-month time frame, from March to May, Android market share grew to about 13 percent. Remarkably inclusive of the increase in Android's market share Comscore report showed that as at July, 2010 that RIM was number one with 41. 7 percent share of US smartphone subscribers, followed by Apple with 24.4 percent share. Microsoft was 3rd with a 13.2 percent share; Google's Android was 4th with 13 percent and Palm was 5th with 4.8 percent market share. Market analysts says a review of the totality of the Market will tend to suggest that Android is growing at a rate that will see it outpace all its competitors.

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The Google -Apple face off in the smart phone market is turning out to be like Apple-Microsoft war of the 80's and 90's. In the Apple-Microsoft war of the 90's Microsoft gained competitive advantage over Apple because while Microsoft was forming partnerships with PC vendors, Apple kept its operating system closed for use in only its own computer systems. In that kind of arrangement Microsoft Windows soared in market share while Apple discontinued. In the present case Google's Android platform is growing rapidly because it is free so many handset manufacturers are showing a preference for it. Also and is available on multiple-carriers like AT & T, Sprint, Verizon and T-Mobile.

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However, the Apple iPhone Os runs only on a single device -the Apple iPhone and on one carrier ATT. Experts believe if this trend continues it that may lead to slow growth for the iPhone in future. Industry sources say, it may only be fair to make comparisons between Apple iPhone and other smartphones running on Android on an individual basis to determine how well each one stacks up against the iPhone. Experts believe that collectively the smartphones running on Android may eventually have more market share than the Apple iPhone smartphone which is a single device, but exclusively none of the Android phones would likely outsell the iPhone which is considered as the fastest selling smart phone in history.